MANTECA, Calif. – June 1, 2006 – The first issue of Health Matters, the community newsletter of Doctors Hospital of Manteca, has earned the Silver Certificate in the Twenty-Third Annual Healthcare Advertising Awards for hospital community newsletters.  The debut issue of the eight-page publication (October 2005) placed second in the national competition.  Edited by Carin Von Latta, Director of Business Development for Doctors Hospital, Health Matters was created for the hospital by Los Angeles-based SHM Publishing

Healthcare Advertising Awards are the industry’s largest, longest-running competition for professionals in health and medical communications.  The best programs and campaigns in the country are submitted, and a panel of industry specialists reviews each piece, judging creativity, marketing execution, and impact of message.  The award was announced in the May 2006 issue of Healthcare Marketing Report, which sponsors the competition.